How do I choose a blog name that isn't taken?

Updated October 2026 · How we answer

Short answerBrainstorm a few names, then check domain availability, social handles, and trademarks. If the .com is taken, consider a prefix or a different extension, but avoid names too close to existing brands.

Check availability in the right places

Start with a domain registrar to see if the .com is available. Also search the name on Google, social media platforms, and the U.S. Patent and Trademark Office (or your country's equivalent) to avoid conflicts. Check that the social handles you want are free, or close enough.

If the .com is taken, you can try a different extension like .co, .blog, or .me, but .com is still the most familiar. Adding a word like 'blog' or 'HQ' can help, but it may look less clean.

  • Domain registrar: check .com first
  • Social media: search the name on X, Instagram, Facebook, YouTube
  • Trademark database: search USPTO or your local office
  • Google: see what already ranks for the name
  • Say it out loud: make sure it is easy to spell and remember

Pick a name you can live with

Shorter names are easier to share. Avoid numbers and hyphens if possible, as they confuse people. A name that hints at your topic can help readers know what to expect, but a unique, brandable name gives you room to expand.

Once you find a name that is available and feels right, register the domain and secure the social handles the same day. If you are not ready to commit, you can start on a free subdomain and upgrade later.

Common mistakes

  • Falling in love with a name before checking if the domain or social handles are available.
  • Choosing a name too similar to an existing brand, which can cause legal trouble.
  • Using a hard-to-spell name that people will mistype when searching for you.
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