How much does it cost to start a blog?
Free vs. paid options
Free platforms like WordPress.com, Blogger, and Medium cost nothing but usually include a subdomain and may show ads. A custom domain name typically runs $10 to $20 per year. Web hosting for a self-hosted WordPress site often starts around $3 to $10 per month, though renewal rates can be higher.
Themes can be free or premium, usually $30 to $80 one-time. Plugins vary: many are free, but premium ones may charge yearly. Email marketing services often have free tiers up to a few hundred subscribers.
- Domain: $10–$20 per year
- Shared hosting: $3–$10 per month (first term), higher on renewal
- Premium theme: $30–$80 one-time
- Email service: free up to a few hundred subscribers, then $10–$30 per month
- Logo or design help: $0 if you DIY, $50–$500 if you hire
Hidden and ongoing costs
Renewal prices for domains and hosting often jump after the first year. Security, backups, and speed plugins may add cost or require a higher hosting tier. If you sell products, payment processing fees apply.
You can keep costs near zero by using free tools and doing your own setup. Many bloggers start free and upgrade only when they see traction.
Common mistakes
- Forgetting that introductory hosting prices usually rise at renewal.
- Buying many premium tools before you have an audience.
- Assuming a free blog can never look professional: a good theme and consistent writing go a long way.
